Request for Proposal: San Francisco Pride Band Rebranding Project

This RFP selection process is over!

INTRODUCTION

 The San Francisco Pride Band (the Band), a 501(c)3 non-profit, is the first openly gay musical organization in the world and the Official Band of San Francisco. The Band is a founding member of Pride Bands Alliance

The Band’s mission is to:

  • Provide for the education and musical development of its members;
  • Promote visibility of lesbian, gay, bisexual, and transgender communities; and
  • With its allies, foster understanding among diverse communities through public musical performances.

 

 The Band is made up of four ensembles:

  • Concert Band, with standard wind band instrumentation
  • Marching Band, with standard marching band instrumentation
  • Pep Band, with standard marching band instrumentation
  • Color Guard and Twirling Corp, featuring flag and baton twirlers

 

By a vote of its membership in May 2024, the organization updated its name to San Francisco Pride Band from San Francisco Lesbian/Gay Freedom Band.

The Band seeks a qualified graphic designer or design firm to create an updated identity for the organization through the development of logos and other graphic elements reflecting the organization’s new name.

A history of the Band’s logo and examples of current branding utilization can be found in APPENDIX A

DELIVERABLES

The successful bidding designer will deliver updated logo(s) to the satisfaction of the designated representative(s) of the Band in vector format, with a delivery date of no later than November 30, 2024.

Logo variations need to account for usage against light and dark backgrounds, as well as both horizontal and square orientations. All variations need full-color and one-color versions.

BUDGET

The approved budget range for this project is $3,000 – $6,000.

SUBMISSION

To express interest in this opportunity, please submit the following items to branding@sfprideband.org by August 15, 2024:

  • Cover letter
  • Portfolio, highlighting relevant logo and branding examples
  • Proposed project plan and timeline
  • Proposed project budget and billing structure

 

Any mock-up or spec work will NOT be considered.

EVALUATION

An evaluation committee will evaluate complete proposals received on time on the following basis.

CRITERIA WEIGHTING
Quality and Compatibility of Past Work 50%
Demonstrated Understanding of Organization Mission and Project Goals 20%
Proposed Cost 20%
Proposed Work Process 10%

We expect to make our final selection by August 31, 2024.

Strong consideration will be given to designers who are based in the San Francisco Bay Area, and who belong to historically underrepresented groups, including women, and members of the LBGTQ+ and/or Black, Indigenous, Persons of Color (BIPOC) communities.